SPOTIFY WRAPPED
Role: Creative / Copywriter
Agency: NORD DDB
Agency: NORD DDB
As part of Spotify Wrapped 2022, I was brought in to concept physical tokens of recognition for the year’s most streamed artists and podcasters. The goal was to translate Wrapped’s cultural presence into tangible, story-driven award pieces.
We explored ideas rooted in each creator’s world — from confetti-filled snow globes inspired by artist aesthetics to golden microphones celebrating the voices that saved Scandinavia from silence.
The work was conceptual and symbolic, aimed at turning digital reach into physical presence.
We explored ideas rooted in each creator’s world — from confetti-filled snow globes inspired by artist aesthetics to golden microphones celebrating the voices that saved Scandinavia from silence.
The work was conceptual and symbolic, aimed at turning digital reach into physical presence.
Early-stage mockups capturing the tone and idea behind the Spotify Wrapped trophies.
