SPOTIFY WRAPPED
Music is timing. And artists will always update their look, image and sound to stay relevant with the times. To remember their accomplishments and make 2022 forever - Spotify asked us to design achievement pieces for musicians and podcasters who have been the most listened to during the year.
Role: Copywriter / Creative
We created a miniature statue of the artist in the middle of a glass ball. Since this is the universe they’ve created, we surrounded it with things that assembles their characteristics and of things they often mention in their music.
Instead of snow inside the globe, we would have confetti in a color that is associated with the artist. And when you shake it, the Wrapped-logo and branding appeared on the ground surrounding the miniature.
Saviors of boredom
The beauty of podcasts is that they’re able to save us from moments where we’d otherwise just stare into oblivion. When we do the dishes, sit on the bus, wait for a friend who’s late. Meaning, one hour of recording has the power to save people from millions of hours of boredom.
And that’s why we honored the biggest savior of them all by giving them a golden mic for the top 3 most streamed podcasts in Scandinavia.
